How Richmond Hill Dental Clinic Transformed Its Online Presence & Patient Bookings
Ad spend ROI jumped to 720%
The Situation
Richmond Hill Dental Clinic, a modern dental practice, struggled with low patient bookings and poor online visibility despite offering top-quality services.
Their website was outdated, slow, and lacked clear CTAs, leading to a high bounce rate.
Their Google rankings were low, making it difficult for potential patients to find them.
They had previously tried Google and Facebook ads, but the cost per acquisition was too high, and conversions remained low.
With competition increasing, the clinic needed an efficient marketing strategy to attract more local patients.
The Solution
In May 2024, Medix Digital took over Richmond Hill Dental Clinic’s marketing strategy and implemented a multi-channel approach:
Website Revamp & SEO Optimization
Improved website speed & mobile responsiveness.
Added clear CTAs and an online appointment booking system.
Optimized service pages for high-intent local keywords like “best dentist in Richmond Hill” and “emergency dental care Richmond Hill.”
Google Ads & Social Media Advertising
Launched a hyper-targeted Google Ads campaign with search ads for high-converting dental services.
Created Facebook & Instagram ad campaigns showcasing patient testimonials, promotions, and service highlights.
Google Maps & Reputation Management
Enhanced Google My Business (GMB) profile with updated information, photos, and patient reviews.
Implemented a review generation strategy to boost 5-star ratings, increasing local trust.
The Result
Within just three months, Richmond Hill Dental Clinic experienced remarkable growth:
Organic traffic increased by 210%, bringing in more local visitors.
Phone calls & appointment bookings doubled, filling up open slots.
Google rankings improved, with multiple high-value keywords reaching Page 1.
Ad spend ROI jumped to 720%, making paid campaigns highly profitable.
Now, Richmond Hill Dental Clinic stands out as a leading dental practice in its area, enjoying consistent patient flow and a strong online presence.